Get Your Shit Together, Baby

 
The U.S. is only one of six countries that doesn’t have paid family leave, causing one in four women to have to go back to work within two weeks of giving birth. Since Americans live in this reality everyday, the goal was to create a big stunt that makes politicians sweat. 

Get Your Shit Together Baby, is a series of four children’s books that teaches two week-old babies how to care for themselves.




A lot of people liked it. Some even wrote about it.

CNN
Fast Company
Little Black Book
Glamour

Adweek
Muse by Clio
Creative Review
DesignTaxi
The Story Exchange






Made with cool people at Mother LA as a lead strategist